XRP Slides Below $1 as Analysts Watch $0.99 Support

XRP briefly dropped below $1 on Friday, November 13, for the first time since August, touching an intraday low of $0.9967 before recovering to around $1.02. The fall came as the broader crypto market came under heavy pressure, and attention has now turned to a single price level that analysts say could decide the next move.

Analyst flags $0.99 as the key level

Crypto analyst Ali Charts said on X that XRP failed to break above $1.55, the top of its price channel, and has reversed toward the channel's lower boundary at $0.99. "Now, $0.99 must hold," he wrote. He added that if that support gives way, the correction could extend toward $0.80.

Another analyst, Ali Martinez, described the same rejection at $1.55 and the reversal back toward the $0.99 boundary, which has erased the token's earlier gains this month. CrediBULL Crypto said XRP could fall below $0.98 and enter a $0.60–$0.90 accumulation range before any major upward move. Such forecasts are opinions and have not been confirmed by price action.

Wider market under pressure

XRP is not moving alone. Bitcoin fell 6.7% to around $68,800, and crypto liquidations reached $727 million over 24 hours on November 12, according to reports. U.S. producer prices rose 6.5% from a year earlier, a figure that added to market pressure.

Demand from institutional investors has also weakened. U.S. spot XRP exchange-traded funds recorded about $18 million in outflows over two sessions. Data from SoSoValue shows total net inflows into XRP funds of $1.79 billion by November 11, though net assets stood at about $1.19 billion, and outflows of $10.4 million on November 9 and $7.6 million on November 10 were recorded.

Longer-term comparisons with Bitcoin

XRP trades about 25% lower over the past 30 days and roughly 72% below its all-time high of $3.65, reached in July 2025. Its market value is about $64.6 billion, compared with about $1.43 trillion for Bitcoin, according to 24/7 Wall St. The same report notes that XRP has outperformed Bitcoin over ten years, but has lagged over the last five and one year.

A separate report noted that Ripple's former chief technology officer, David "JoelKatz" Schwartz, reduced his XRP holdings by 88%, from 26 million to roughly 3 million tokens, citing discomfort with investment risk. Ripple's payments business continues to use the XRP Ledger, with DriveWealth's CEO saying on November 12 that the firm plans to use Ripple's RLUSD stablecoin and the XRP Ledger for settlements.

What we know so far

XRP's price has returned to the lower edge of its recent channel, and the $0.99 level is now the focus for traders. The August low of $0.9852 sits just below it. The price forecasts from analysts are not official projections, and whether XRP holds above $0.99 will shape the short-term outlook.

The fall was not officially explained by any exchange or company, and the outlook remains uncertain.

This story was prepared from reports published by TheStreet, TradingView and 24/7 Wall St.